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11 radio and television network companies jointly launched the "Home Intelligent Gateway Industry Alliance" to carry out the Internet to the end

日期:2015-05-15   类型:Industry information

On May 15, "Home Intelligent Gateway Industry Alliance" was officially announced to be established at the Shenzhen Cultural Expo. The alliance is a family oriented intelligent industry organization based on radio and television networks.


It is understood that Guangdong Cable, Beijing Gehua Cable, Chongqing Cable, Sichuan Radio and Television Network, Zhejiang Huashu, Shanghai Orient Cable, Hubei Radio and Television Network, Hunan Cable, Xinjiang Radio and Television Network, Guizhou Radio and Television Network, Shenzhen Tianwei Video and other important domestic cable network operators and enterprises in related industries jointly launched the establishment.


1. Promote the transformation and upgrading of radio and television networks and seize the commanding heights of the smart home industry


Zhang Jian, Chairman of Guangdong Provincial Network, said at the launch conference that the Home Intelligent Gateway Industry Alliance will focus on the application and promotion of smart homes derived from home intelligent gateways. Home intelligent gateway is the key to the development of strategic emerging industries in the national "12th Five Year Plan". It is the hub of home networks. It connects with the networks of radio and television operators externally, and constructs a home backbone network internally. It has the characteristics of openness, versatility, and security. It is an open platform for smart home applications, and also the key to realizing smart homes.


Promoting and cultivating the application of home intelligent gateway is an important way for radio and television operators to achieve transformation and upgrading and seize the commanding heights of the smart home industry in the new round of economic and technological development process. Home intelligent gateway business is a new growth point beyond the traditional business of radio and television operators. It is driven by the demand of smart homes, and will radiate to relevant upstream and downstream industries, drive the formation of new formats in the radio and television industry, and promote the improvement of industry capacity.


2. To develop the Internet spirit, radio and television need to move forward


At this year's two sessions, Premier Li Keqiang proposed "Internet" as a national strategy to promote industrial transformation and integrated development. The traditional industry will undergo industrial restructuring under the catalysis of the "Internet". On the one hand, the service will be cloud based, and the cloud will provide all services, which have transcended the geographical and temporal constraints. On the other hand, the flattening of the industrial chain and the closer service to users have increased the penetration and integration of industries and the synergy between industries.


Facing the challenges and opportunities of the times, radio and television operators have realized that only by uniting to form an industrial alliance can they adapt to the trend of the times. Everyone agreed to form a home intelligent gateway industry alliance for collaborative entrepreneurship based on the principles of equality, cooperation, voluntariness and mutual benefit. The alliance structure has also changed from the form of vertical integration in the past to a vertical and horizontal three-dimensional industrial alliance composed of radio and television operators with "Internet" characteristics and related units.


3. Provide a unified technical platform, channel platform and cooperation platform for radio and television operators


It is understood that after the establishment of the Alliance, it will devote itself to the preparation of three platforms, namely, the technical platform, the channel platform and the cooperation platform.


In the future, the industry alliance in terms of technology platform will formulate open alliance standards, and actively strive to incorporate the alliance standards into SARFT and relevant industry standard systems.


In terms of channel platform, we will explore the innovative mode of collaborative operation, and plan and prepare to build an alliance company according to the market rules.


The cooperation platform focuses on the advantages of internal alliance, focuses on family security, family health, and family entertainment, and continuously launches cross platform and cross region high-quality boutique business based on home intelligent gateway.


With the gradual completion of the above three platforms, the network resource advantages and channel advantages of radio and television operators as well as the technical advantages, scale advantages and service advantages of relevant units have been systematically integrated. The industrial alliance will focus on building an industrial ecosystem, focus on quickly incubating smart home information products that users are satisfied with, open the market, steadily promote and coordinate development.

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